rice just
3 Minutes
To Delish
grain changer
There used to be two ways to rice: fast and gluey, or slow and steady. Not anymore. Truly, our rice is different. Our rice has nutrients and flavor locked into every individual flash-frozen grain. Our rice is non-GMO, helps reduce food waste, and is grown ethically. Our rice is super quick, yet authentically tasty and perfectly fluffy. And now it’s your rice.
Let’s
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 Simply So Frozen Rice |
 Other Packaged Rice |
 Traditionally Cooked Rice |
|---|---|---|---|
Always Quick
|
 Ready in 3-4 Minutes |
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Perfect Texture
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Fluffy, Perfect Rice
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Locked in
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Flash Freezing
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time to
enjoy
life’s little pleasures.
Super quick, yet versatile enough to be a side dish on busy weekdays or the star of a new creation, our rice lets you spend as much (or as little!) time cooking as you want.
Breakfast
On-the-go Burritos
Dinner
Speedy
Stir Fry
